Sports, Barstool sports team to improve university football, basketball coverage in New Deal

News Sports and Barstool Sports come together to reinforce the coverage of university football, university basketball and other News Sports properties, the companies announced Thursday.

From autumn, the owner and founder of Sports Sports, Dave Portnoy, will become a regular collaborator in the “Big Noon Kickoff” of News Sports.

In addition to Portnoy, several sports personalities of Barstool, including Dan Katz, known as “Big Cat”, will appear in “Big Noon Kickoff.”

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The founder and CEO of Barstool, Dave Portnoy, before the Atlantic owls of Florida and Los Ramblers of Loyola play in the invitational barstool in Wintrust Arena on November 8, 2023 in Chicago. (Michael Hickey/Getty images)

“We are excited to welcome Dave Portnoy and Barstool Sports to the News Sports family,” said the CEO and executive producer of News Sports, Eric Shanks, in the announcement.

“Dave has built a unique brand that connects with a new generation of sport fans, authentic, bold and original. Its unique voice and its loyal fans base makes them a natural adjustment for our evolutionary multiplatform content strategy.”

Portnoy echoed Shanks’s emotion about collaboration.

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Dan Katz and Dave Portnoy de Barstool Sports during UFC 281 at Madison Square Garden on November 12, 2022 in New York City. (Chris Unger/Zuffa LLC)

“Everyone in Barstool is very excited to partner with the News Sports family,” Portnoy said. “In our history of two decades, we have never had the opportunity to work with so much talent and resources. We cannot wait to collaborate and bring our voice to News Sports waves. See yourself soon in Columbus.”

Barstool Sports “Barstool College Football Show” will travel with “Big Noon Kickoff” for select games throughout the season. The “Barstool University Football Show” will be broadcast from 9 to 9: 45 am et in channels owned by Barstool, Tubi, the News Sports and Newssports.com application.

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Dave Portnoy de Barstool Sports during UFC 281 at Madison Square Garden on November 12, 2022 in New York City. (Jeff Bottari/Zuffa LLC)

As part of the new relationship, Barstool will produce and deliver a live two -hour program that will be broadcast on FS1 from Monday to Friday. More details will be announced on that program at a later date.

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